{"id":3612,"date":"2017-10-05T12:59:47","date_gmt":"2017-10-05T17:59:47","guid":{"rendered":"https:\/\/thecorkscrewconcierge.com\/?p=3612"},"modified":"2017-10-05T12:59:47","modified_gmt":"2017-10-05T17:59:47","slug":"10-years-private-label-wine-excellence-perrys-steakhouse","status":"publish","type":"post","link":"https:\/\/thecorkscrewconcierge.com\/2017\/10\/10-years-private-label-wine-excellence-perrys-steakhouse\/","title":{"rendered":"10 Years of Private Label Wine Excellence at Perry’s Steakhouse"},"content":{"rendered":"

Perry\u2019s Steakhouse & Grille<\/a> is celebrating the 10th anniversary offering of its Private Reserve wines. In what seems like a growing trend for restaurants with private labels, Perry\u2019s has been doing it, and quite successfully, for 10 years. Increased American consumption of wine has certainly been a driver of the trend, but such offerings also demonstrate to wine lovers that the restaurant takes it wine program very seriously. I mean, how else do you take home a Wine Spectator Award of Excellence? Additionally, restaurants see wine as a fantastic branding opportunity and also allow it to offer high quality wines at a lower price point. OK, and it\u2019s just damn cool to have your own wine label.<\/p>\n

I was invited to a special \u201cFirst Pour Party\u201d to commemorate the anniversary and where Perry\u2019s premiered their new vintages, the 2015 Private Reserve Cabernet Sauvignon and 2016 Private Reserve Chardonnay. They also debuted their Magnum and larger formats (hello 6 liters!) of these wines, as well as the beautiful new etched bottle design.<\/p>\n

\"\"Perry\u2019s Corporate Sommelier Susi Zivanovic personally unveiled the new design and gave the \u201cfirst pour\u201d as well as shared her experience about making the wines and how they were chosen. Until then, no one outside of a few Perry\u2019s insiders had seen the new design.<\/p>\n

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